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Costs


In 2017 these are the brands that litter my wardrobes: Altra, Montane, OMM, Raidlight, Drymax, Rab, Ronhill, Decathlon, Ultimate Direction, Buff, Oxsitis, Raidlight, Runderwear 

But in 2011 at the start of my running journey the brands that I was using looked quite different: Adidas, Nike, Asics, Marks & Spencer, Rab, Decathlon, Buff, OMM 

And it made me wonder why I’ve evolved from certain brands to others and have I become something of a running kit snob?

The accusation and the defence. I have been accused in the past of being more interested in the kit of running than the running itself and while I was deeply offended by this statement there was a whiff of truth about it.

There is no denying that I love checking out new kit and usually buying far too much of it but I rarely buy things I don’t need and there has been a constant evolution in what I buy to accommodate the needs of the races I run. 

For example the SW100 requires as part of its kit a thermal mid layer and this has required lots of research, lots of testing and in the end the purchase of two hybrid jackets and one synthetic down jacket. However, I’m in no doubt that my (already owned) Rab Powerstretch thermal layer would have done the job perfectly well. But I wanted new kit.

I remember running my first marathon and my kit consisted of a neon orange vest, a pair of Adidas Adios racing flats and a pair of 5 inch Nike shorts (with mesh brief) and the piece d’resistance, a pair of cotton M&S socks, I thought I was the bollocks, sadly, I wasn’t.

These days I roll up to a marathon wearing much more kit, two tops, tights, liner socks, wicking outer layer socks, a race vest/backpack, sunglasses, buff, tissues, compeed, gaiters but at least I now know I’m not the bollocks.

Have I changed, has running changed or have brands simply switched on to the depth of the pockets of this market? 

I wonder if we all go through the kit gears, especially those of us who bang through the disciplines looking for that challenge that fits? Did we all go to a Sweatshop or a Sports Direct for our first pair of trainers? Did we all listen impatiently as the store staff ‘advised’ us? and did we all trawl round the high street shops looking for stuff that wouldn’t make us bulge in new and weird ways? I suspect we did.

Feeling a little uncomfortable. I recall being in John Lewis and trying on a pair of full length tights – Asics, black with blue trim – very understated. However, because it showed the clear shape of my gentleman’s region I refused to step out the changing room. The GingaNinja told me I was being foolish and that you couldn’t see anything (which obviously made me feel SO much better!) but that started me on a journey that has cost me a small fortune one way or another. 

A trinity of trouble. However, how did I go from the high street to really quite niche brands and kit? The answer to that is three fold, the first part is racing, the second part is social media and the third part is ‘I love shopping’.

Turning up to my first race after I returned to running (The Grim Challenge) I wore the aforementioned plain black tights with blue trim, a black t-shirt and some grey with orange trim Asics trail shoes (size 9). I did not feel out of place in this gear, many of my fellow racers had cotton shirts on and worse. However, my eye was drawn to several names I’d never seen before, ‘Zoot’, ‘Inov8’, ‘Camebak’, ‘Montane’ and ‘OMM’. My eyes were agog attempting to process all of this information – Sweatshop and the like had nothing like this and I resolved to find out more about my kit options.

It was around this time that I joined Twitter, the blogosphere and even developed a lazy relationship with Facebook – here I developed community relationships with my fellow runners, cyclists and triathletes who were providing a near infinite amount of new touch points for brands and kit.

But neither of these would have provided me with the drive to develop my unhealthy obsession with kit unless I loved shopping – and I have always loved shopping. Long before running I’ve adored bimbling round shops both for research (looking) and buying and weirdly it could be any kind of shopping too – shoe, clothing, craft or even grocery shopping.

This trio of elements left the perfect conditions for fostering an obsessive love of kit. Adidas and Nike apparel was quickly replaced by OMM, Ronhill, Rab and Montane. I tested dozens of sock types, changing my allegiance as new distances and challenges would change my race needs. It was in the shoe department though that I blasted through many types until I finally settled on Altra with hints of other brands. Vibram FiveFingers, Hoka, On, Scott, Salomon, Pearl Izumi, Brooks, Saucony, Inov8 and many more have been tested to destruction or been deemed completely inappropriate for my feet. I’ve owned more pairs of running shoes in the last five years than I have owned ‘normal shoes’ across the whole of my life.

Even when it comes to running equipment I make my selections only after extensive research and testing. When I first decided I would start RunCommuting I purchased half a dozen bags I thought might be suitable but none of them were ever quite right until I bought the OMM Classic 25 and the OMM 15 both of which still run a little bit today (though the 25 is definitely in its twilight years after being extensively abused). Recently I decided to look again for a RunCommute pack and while the OMM 15 was mostly perfect for my needs I felt the materials now used are nowhere near as good as it was 5 years ago and the classic has had the bungee cords removed from the side therefore removing a very useful component (in my opinion).

I started my research in December 2016 and bought a Raidlight XP14 in mid February 2017 after searching through every foreign language review I could find and then one day when I saw a runner wearing one (and I was in work gear) I gave chase. I caught up to him somewhere in Mayfair and drawing level I said ‘excuse me is that the Raidlight XP14?’ His reply initially was ‘what that fuck??’ but upon realising I was asking about his kit he stopped and let me try it on – very nice of him on a cold February morning. Job done, research over, purchase made.

Understanding yourself. What I’ve learned over the last five years is that the right kit is essential and that the right kit for each person is very different.

However, it’s important to note that the UK high street isn’t really equipped to deal with runners needs and that by expanding our search and looking at the brands that we might associate with outdoor adventuring rather than running and you’ll often find equipment more tailored to you – even on the high street.

It’s a shame that we can’t learn a lesson or three from our European neighbours who appear to have high quality high street sports stores much more readily available. (But the UK and it’s attitude to all things European is a contentious issue currently).

Should you be brand loyal? We also need to be wary of brand loyalty. Just because you love a particular item doesn’t mean you should buy everything they make! You’ll see brand ambassadors ‘head-to-toe’ in a manufacturers garb but the reality for us mere mortals is that we should be testing everything and always questioning whether something is right for us – none of us want draws full of ill fitting, unused kit just because Anton, Scott or Elisabet was seen wearing it!

Undoubtedly my kit choices cost me more and I could buy things much more cheaply but not necessarily more cost effectively. Cheap rip-offs from Sports Direct (and similar) are pretty much just that – put a Salomon shoe next to a Karrimor shoe and while they might look like siblings I believe you’d find the experience very different (and that is a test I’ve done). I could also do things more cheaply by not buying from independent retailers but I value the contribution and advice that these awesome retailers provide and want them to be there in the future.

Providing value for money. I should point out though that not all cheaper brands are bad. One high street brand name that has remained constant from day one of my running is Decathlon – the lovely French brand that covers just about every sport going. Decathlon proves quite simply that you don’t have to pay a fortune to get high quality, well developed and long lasting kit and it certainly gives a kicking to many of its more expensive rivals (though you don’t always have to ape Salomon in your race vests chaps!). I’d also give some credit to ‘Crane’ from one of the discount German supermarkets, though the lack of availability and sometimes questionable longevity make this kit a little hit and miss.

Importantly though, I don’t want to be unkind to major high street names like Asics, Adidas and Nike – they have their place.

In truth I still love my Nike commuting shorts (4 pairs, 3 still going strong) which I’ve worn pretty much every day for five years. I’m simply suggesting that there’s a great big world of exciting kit waiting to be discovered – don’t limit yourself.

The snobbery question? Am I kit snob? I like to think not as I try to find the kit that works – it’s true that I would love to see Sports Direct closed down because I feel they provide a path of least resistance to runners who can’t be bothered to look for more effective kit. So if despising Sports Direct makes me a snob then so be it.

So what am I asking you to take from this?

  1. Research extensively 
  2. Test extensively
  3. Evolve your kit and knowledge
  4. Ask questions…
  5. …but remember you’re only getting an opinion
  6. Question brand loyalty
  7. Support independent retailers
  8. Buy cost effectively not cheaply
  9. Avoid Sports Direct (it’s associated stores) and Karrimor
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I was going to review the Lone Peak 3.0 but then realised that actually the more useful thing to do might be to look at my experience of running across the Altra trail range. This review and comparison will look at the Altra Superior 2.0, Olympus 2.0 and Lone Peak 3.0 in which I’ve run at least 200 miles in each across a wide variety of terrain and conditions.

My introduction to the Altra trail experience 

Superior 2.0 It was a warm day in June when I first put my Superior 2.0 on, I’d bought them as a speedier alternative to the Lone Peak 2.0 – where the LP felt plush these felt more like moccasins, something you might find Native Americans wearing in the Old Wild West! As is often the case with Altra they sent the UK the boring colour way – grey with a hint of green and there was an air of wearing old ladies Hotter shoes rather than the latest innovative low profile trail running shoes.

Anyway I was at one of my usual haunts and set off on a short 10km trail run (a trail run that I put all new shoes through) and we danced across the logs, bounded across the dry, hurtled through the damp and came unstuck in the wet mud! Uphill they were kind to my toes and grippy and downhill they felt stable enough but with a backend that needed a bit of control.

The Superior feel like fast footwear, you don’t forget you’re wearing them despite having the same upper comfort levels of other Altra shoes – perhaps it’s the more tigerish feel of putting on a pair of runners that you know are built to go a bit quicker.

Lone Peak 3.0 I opened the box and looked down and went ‘wow’. Altra has finally delivered a shoe I could simply look at and think ‘OMG’. The LP3.0 was a big departure from the second series. Yes, I’m not made keen on the blue or the black colour ways (the only ones available in the UK) but I wanted to ensure they were bought from an independent UK retailer.

I knew I’d be delighted to take them out for a spin but it turned out that the first chance I’d get to use them would be on race day at the Chislehurst Chase. Now we all know the thing about not wearing them straight out of the box for something like a race but I felt confident in them and I knew the route as it used to be an old stomping ground of mine.

Within seconds of bounding our of the starting line I realised that the Lone Peak was an improvement and a half on the previous editions but it would it replace the LP2.0 as my Altra of choice?

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Olympus 2.0 Riding high like Zeus above the mere mortal men on the trail here I came in my mighty Olympus 2.0 (or so I thought). I had bought these with the Skye Trail Ultra specifically in mind. The Olympus it turned out were not the best choice for this race but they have proved to be a prudent choice for less gnarly routes.

The Olympus were as difficult to find in the UK as the Lone Peak 3.0 and in this instance I really did want an exciting colour and so bought them from France as they had the blue and neon yellow version. The most interesting advance in the Olympus over previous versions (and the reason I was willing to give them a go) was the Vibram outsole and more aggressive approach to the lugs.

Hitting the trails you could instantly see that the new, more cultured outsole was going to be of benefit and the level of comfort from all the A-bound technology sitting between you and the trail was ridiculously sumptuous.

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So what do Altra say about each of their footwear?

Superior 2.0
Why mess with perfection? Last year’s award-winning favorite is back with the same look and feel as its predecessor, but with new color options and sidewall reinforcement. The FootShape™ toe box lets your toes relax and spread out in uphill and downhill trail conditions while the fully cushioned Zero Drop™ platform helps you maintain proper form across long distances. TrailClaw™ outsole technology features canted lugs beneath your metatarsals for ultimate gripping in gnarly terrain. A removable StoneGuard™ rock protection plate protects your feet from sharp rocks and is removable for use on less demanding terrain.

  • Sizing: Slightly Short
  • Weight: 8.7 oz./247 g.
  • Stack Height: Height: 21mm
  • Sizes 7, 8–13, 14, 15
  • Cushioning: Light
  • Ideal Uses: Trail Running, Hiking, Backpacking, Off Road Racing
  • Designed to Improve: Running Form, Toe Splay, Stability, Push-off, Comfort, Traction
  • Platform: Natural Foot Positioning: FootShape™ Toe Box with Fully Cushioned Zero Drop™ Platform
  • Midsole: EVA/A-Bound™ Blend with InnerFlex™
  • Outsole: TrailClaw™ Sticky Rubber Outsole
  • Insole: 5 mm Contour Footbed with Removable StoneGuard™ Rock Protection
  • Upper: Quick-Dry Air Mesh
  • Other Features: GaiterTrap™ Technology

Lone Peak 3.0
Named after eleven thousand feet of pure Utah peak ruggedness, the Lone Peak 3.0 is the latest version of the trail shoe that started it all for Altra. We added additional protection to the upper for increased durability and protection when the trail starts to bite back. The outsole has been re-designed and spec’d up with the all new MaxTrac™ outsole, offering more grip in all conditions. The StoneGuard™ has been sandwiched between the midsole and outsole to offer extra protection from those rocks trying hard to go after your feet. And your toes will be loving life in the luscious FootShape™ toe box up front. The legend continues with the Lone Peak 3.0.

  • Weight: 9.7 oz. /275 g
  • Cushioning: Moderate
  • Stack Height: 25mm
  • Ideal Uses: Trail Running, Hiking, Fastpacking, Trail Racing
  • Designed To Improve: Running Form, Toe Splay, Stability, Push-off, Comfort, Traction
  • Platform: Foot Positioning: FootShape™ Toe Box with Fully Cushioned Zero Drop™ Platform
  • Last: SD6
  • Midsole: EVA with A-Bound™ Top Layer
  • Outsole: Altra MaxTrac Sticky Rubber with TrailClaw™
  • Insole: 5 mm Contour Footbed
  • Upper: Quick-Dry Air Mesh
  • Other Features: Sandwiched StoneGuard™ Rock Protection, Natural Ride System, GaiterTrap™ Technology, No-slip Sock Liner Design

Olympus 2.0
You asked, and we delivered. Our popular, max-cushioned trail shoe returns with a completely revamped Vibram® Megagrip outsole and a softer, more flexible upper. The new outsole dramatically enhances traction in uphill and downhill terrain while maintaining the max-cushioned feel you love. Traction and durability improvements have also led to a reduction in weight over its predecessor for a faster ride. An impressive 36mm stack height runs evenly from front to back and features an A-Bound bottom layer to add a spring to each step and EVA™ top layer to take the bite out of the rugged terrain. And like every Altra shoe, the FootShape™ toe box keeps your feet happy, relaxed, and stable through uphill climbs and downhill descents.

  • Improved Traction
  • Less Weight
  • Sizing: True to Size
  • Weight: 11.0 oz./ 312 g.
  • Cushioning: Max
  • Stack Height: 36mm
  • Sizes: 7, 8–13, 14, 15
  • Ideal Uses: Trail Running, Hiking, Fastpacking, Trail Racing
  • Designed To Improve: Running Form, Toe Splay, Stability, Push-off, Comfort, Traction
  • Last: SD6-M
  • Midsole: Dual Layer EVA with A-Bound™ Top Layer
  • Outsole: Vibram® Megagrip
  • Insole: 5mm Contour Footbed
  • Upper: Quick-Dry Trail Mesh
  • Other Features: Natural Ride System, GaiterTrap™ Technology

 Much has been made of the foot shaped toe box and the zero drop, both intended to enable a more natural running form and having been a runner who has run extensively in zero drop shoes and Vibram Fivefingers I can tell you that the Altra way has helped me achieve a better style of running form, especially when I’m tired – I don’t breakdown nearly as quickly.

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Superior Opinion?
The Superior are a great shoe, I use them for XC and shorter distance races (10, 12 miles) I don’t run ultra marathons in them even though I probably could. The lower profile offers the greatest connection to the trail but it also offers the least protection and you can feel this. Everything has been stripped down from the tongue right through to the upper – this is not a criticism but an observation. In my opinion the Superior benefit greatly from this more stripped down approach as they really do feel quicker than their trail siblings and have a lot in common with the Inov8 Trailroc.

The fit is generous around the toes  – as you might expect – this being the Altra USP, the heel cup is a little loose (a problem some find with Altra), the trail gaiter remains a great asset and the grip is reasonable.

The upper is an improvement on previous versions of the Superior but is still not amazing, the overlays in the latest version of 2.0 seem to have addressed this a little but I expect that Altra will need to consider a bit of an overhaul once again. The upper is remarkably comfortable though (again much like the Inov8 Trailroc 235) and it does feel like a lovely pair of slippers as you run round the trails. The upper drains and gets nice and dry quickly too which for someone like me is a real bonus.

The issue I think most will have will the Superior 2.0 is the grip – in the UK were things like rain and mud exist the Superior struggle to get traction and can become a little bogged down. However, in the dry or through the moist trail they’ll confidently take on everything that you thrown at them and you’re feet will feel like they’ve enjoyed the experience.

In terms of longevity and durability you might find that these aren’t going to last like an old pair of Walsh – they are far from bombproof. This could be said of both the upper and the tread as both will ear down pretty quickly. My boss who owns a pair of Superior says that the tread has already started to peel away after only 100 miles and my pair once they reached 200 miles looked a little abused. There was also soome gentle fraying on the upper by 200 miles and given the mileage I will put in this makes the Superior seem like an expensive shoe.

However, they remain fun and lots of it.

Best for: Cross Country, shorter trail running, dry trail, faster trail running

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Peak Opinion?
The Lone Peak are the trail shoe that have saved my feet, I realise this is a big statement but its true. I started with the Lone Peak 2.0 (several pairs) and loved them to bits.I ran the Thames Path 100 in them straight out of the box, having never tried Altra before and never looked back. Lots of runners, including the excellent review ‘Ginger Runner’ suggested that the Lone Peak 2.0 felt more like a skater shoe than a pair of running shoes – he had a point. However, the upper, support and overall feel as well as the visuals of the LP2.0 were stunning. My first pair ran well in excess of 1,000 miles before they even began to consider retirement (they still run today but only on training runs).

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With the 3.0 though the Lone Peaks have undergone something of a transformation. More overlays, less heel cup (so less skater shoe feel), revised grip, Abound material for support but with all the things you previously loved. The visuals have also gone for a more Americanised look, throwing out some of the more understated ‘European’ feel of the 2.0 and 2.5.

The rewards for this effort can be felt almost immediately on the trail. The LP3.0 is lighter, faster, better fitting and better at dealing with muddy terrain than ever before. It’s the shoe you always wanted from Altra and so far none of the problems (other than its a bloody expensive shoe).

I’ve committed to several hundred miles in this shoe since I bought them (the moment they arrived in the UK) and each run has given me comfort and pleasure in a way that not even my much loved yellow LP2.0 could. It’s things like the attention to detail I love, the little clip for the gaiters on the front of the shoe and obviously the trail gaiter trap on the reverse, the removal of the ridiculous rudder continues and the graphics lifted partly from the 1.5. What’s not to like?

The shoe also now comes in a pertex and a booted version. The boot version looks like it’s going to try and take on the Hoka Tor series and the Pertex version of for those of you that are insane enough to wear them – seriously who wears waterproof shoes, once it’s gone over the top its like your feet have gone for a swim and aren’t getting out the pool!

With the right marketing and supply chain these shoes should be taking over the trail running world but Altra seem to have an issue, especially in the UK with both its communication and its stock levels (this needs to be cleared up because growth through word of mouth alone will not overhaul Hoka, Inov8 and Salomon).

Great shoe, more of the same please.

Best for: Ultra distance, long slow trail runs, hiking, mud and mayhem!

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© Gareth Jones

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© Fiona Rennie

MIghty Olympus?
The Olympus are pictured above taking on the demands of the first 30 miles of the Skye Trail Ultra and what a great pair of shoes they are. Not perhaps the best choice for the first 30 miles of Skye but my word they’ve covered themselves in glory ever since – especially during the Brutal Enduro and several very long training runs on and around the North Downs Way. Having not tested the earlier versions I had no comparison for the Olympus but the main issue seemed to have been with the 1.0 and the 1.5 was that the grip was shockingly rubbish.

So Altra gave us a Vibram outsole! In the picture below you can see the toe bumper and the depth of the lugs on the Olympus 2.0 – you’ll also see the new leg pattern from the LP3.0 (wouldn’t mind seeing a vibram version of this!) There’s a couple of different compounds too which do much the same job as say Inov8’s Tri-C but basically its got hard and soft sections to deal with the different types of terrain you’ll be facing.

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The Olympus has a big stack height (36mm) so its clearly built for the long slow journeying rather than the faster more trail intimate experience of the Superior but that’s not to say that you don’t get feedback from the route because you do – just not quite so telling on the feet as with a less supportive shoe.

The good news is that after several hundred miles both the upper and the outsole are wearing well. I have yet to find any significant durability issues and believe me I enjoy taking my running shoes through the nasty kinds of trails and I’m always on the lookout for wet mud and hills (preferably both) to give them a good test. The grip is impressive mostly (other than in the thickest mud, but very shoes deal with this well) and overall the Olympus are a kick arse pair of shoes.

As a previous wearer of Hoka I can tell you that Altra (rather than Hoka) have got the maximal shoe right (for me at least). Stable, fun, faster than you expect and they look the business rather than like clown shoes!

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Best for: Ultra distance, long slow trail runs

So which would you go for?
For me that’s really easy – I’d have all three but if I was only going to have one then I’d go for the classic Lone Peak 3.0, a tremendous shoe.

However, each of the Altra trail shoes does something quite unique and I like having them all for both training and racing.  I still believe that Altra is a niche product and not suited to everyone so I’d always advocate a try-before-you-buy if at all possible but if you are looking to dump the Hoka because they don’t feel stable enough, your feet have been bruised to buggery by the lack of cushioning on your Inov8 or you simply want a change from the black and red of Salomon then these might be the choice of shoe for you.

Remember too that while I’ve been looking at these very much from the ultra running perspective they are equally at home on the shorter trails

Where can I try Altra?
There are a number of stockists including (other stockists are probably available);

Do Altra (or their stockists or anyone) pay you or give you kit to write this?
Thankfully no.


I started my cost assessment of the past 12 months when I felt confident I could take out the expense of going to the UTMB festival last August, which I felt had unbalanced my costs.

However, on reflection it seems it doesn’t matter and my 2016 costs have been just as high despite running less than in 2015. But why is that? The first thing I needed to do was break down my spending over the last 12 months and see where the primary cost centres have been.

For the purpose of the post costs will be broken down into a number of sectors to help identify where my money goes;

  • Race entry
  • Kit
  • Travel & accommodation
  • Nutrition
  • Medical

Race entry has been reasonable in the last 12 months with very few races reaching the £100 point. This has helped to keep the overall total down and this combined with less racing being done means my race costs have actually reduced themselves.

It breaks down something like this – since October 2015 I’ve done or entered Ranscombe (3 times), Country to Capital, the Green Man, Skye Trail Ultra, Brutal Enduro, Endure 1250, Vanguard Way Marathon, Ridgeway Challenge, High Weald 50km, World Vegan Day Challenge, Haria Extreme, Madeira Island Ultra Trail.

This of course covers some races that have yet to take place and I’ve started booking in 2017 races so that cost is absorbed in 2016. I don’t mind paying a decent amount for a great race but I insist on value for money.

Foreign races almost always tend to cheaper than their UK counterparts, SainteLyon was about £48 and even Madeira with sterling slumping badly to the Euro came out at about £75 and Haria Extreme about £60 – all significant and well regarded races – all cheap as chips.

Racing can be a very expensive hobby but I hope I’ve shown a modicum of control in my outlay and you certainly won’t be catching me entering a ‘Rat Race’ or ‘Race to the…’ anytime again!

Total cost: £1100 (approx).

Running Kit
2016 was the year of major running wardrobe refreshing. Some kit had worn out and some I’d fallen out of love with and some kit I wanted to add options to.

A new Ultimate Direction Waterproof and Suunto Ambit 3 were expensive bits of individual kit but I also bought nearly 20 pairs of socks (testing Ashmei, Darn Tough and new Injinji liners bulked out my orders).

Running tops, shorts and even race bags all were updated. There was also the addition of bike trailer so that I could do cycle training with UltraBaby.

And for an exciting change running shoes were at the lighter end of expenses this year with only a dozen new pairs brought in but with 5 pairs of Altra, On Cloudrunners and some other random oddities there was still enough to add over a £1000 to quite a significant total.

What is important to note though that other than the Altra (which I usually buy the moment they are available) I tended to get very good prices on most things, rarely paying over the odds but always supporting the independent retailer. I tend to find that when you buy from brands such as OMM, Rab, Ronhill, Raidlight and Ultimate Direction you won’t always get cheap kit but you’ll usually get a bargain because the kit lasts and does it’s job properly (another bloody good reason to boycott Sports Direct).

I digress… ideally these purchases mean that 2017 will be less new kit intensive and more a case of topping up if I need something specific. Fingers crossed.

Total cost: £3000 (approx).

Travel and accommodation
This is always the one that’s most difficult to measure but this year there has been a marked increase in me going to races alone and therefore I’ve seen an increase in travel and accommodation costs. Lanzarote, Madeira and the Isle of Skye have been the biggest costs but it’s difficult to break the numbers down for trips that also include a holiday element as I’m more extravagant when family travel with me.

Skye though I travelled alone, used the sleeper train and bus and stayed at a local youth hostel, that came in at about £275 for 3 days on Skye with food as extra. Infact I think food at Skye was my biggest expense but then I didn’t exactly scrimp – eating at every opportunity at the excellent and reasonably priced Cafe Sia.

This is probably now the most expensive part of running, especially when you’ve exhausted all your local races and you’ve got to start travelling to avoid repetitive race injury (or boredom as I think of it). I do try and limit my foreign racing to just a couple per year (to avoid over stretching my families patience) but there’s always another one. Upcoming from my base in sunny Kent I’m committed to Surrey, the Brecons, Madeira, the South Downs as race destinations and I’m liable to add the Pilgrims Way and at least one race in France.

Perhaps though it’s the biggest travel expense I’m already thinking about and that would be a trip to Frozen Head State Park in Tennessee if I can figure out how to get on the list – but that’s buried in the future.

So what’s included here then? Accommodation costs, flights, train fares and approximate petrol costs.

Total cost: £3000 (approx)

Nutrition
I’m glad I don’t spend a small fortune on expensive running food as a) I don’t really like it and b) it’s way too expensive – I’m happiest with a big slab of cake and a mug of sweet tea or a chicken cup-a-soup. However, I’m usually not a big fan of the food provided at aid stations and so I normally spend anywhere between £10 and £45 per ultra on food including chocolate milkshakes, Reece’s cups, Biltong, pasties, chicken, chocolate and even pizza.

Medical
I’d love to say my medical bill was zero but it isn’t – thankfully my physio bill has been much lower than normal and my doctor charges a very sensible £10 per signature. Under medical though we also have to add all the potions, lotions and bits of rubbery neoprene I’ve used to try and keep my legs fit – there was also the TENS machine (a very good purchase I might add) and lots of other bits and bobs that just add up.

Total cost: £700 (approx)

This isn’t a post designed to say ‘oooo look at me and how much money I spend on running’ not at all. Actually it’s designed as a two-fold post, the first is a reminder to me that running can be a very expensive hobby and also it’s worth looking at your costs to ensure you aren’t being too wasteful.

There’s no doubt for example that I own too many pairs of trail shoes and that I probably don’t need to consider buying the GoPro Session 5 and the Karma drone when they arrive in the UK but as I’ve stated before running is my primary (and often only) hobby. This ultimately means I’ve always been comfortable with my spending, when I compare it to the cost of smoking four packets of cigarettes a week (around £2,500 per annum) then running/racing is comparatively cheap with lots of added benefits – it’s the same with booze, if we take the average cost of a pint of lager as £3.15 (asked Google – more like £4.00 in Greater London) and assume a person drinks his/her units maximum per week then the annual cost of (just the) beer is around £2,000 – an expensive habit, I’d rather run.

For me, the cost of running is never allowed to spiral uncontrollably either as ultimately I’m a bit of a tight arse and it never takes priority ahead of the more important things in life such as chocolate but I do keep a sensible eye on it.

How do I make sure I keep costs relatively consistent while at the same time ensuring I’m doing the races I really want to do, in the kit I want to wear, in places I want to go? Well that’s become easier because it’s increasingly become about finding quality and happiness. Both the Isle of Skye and the SainteLyon could have cost a lot more but it wouldn’t have improved my experience.

Maybe that’s the key, when you’re doing something brilliant or epic or both it becomes only about that tremendous journey and not all the glitz around it.

Any tips?

Book early
Flights and accommodation especially, this become harder to find and more expensive the closer to race day you get and if you have specific needs it’s best to get these done as soon to your entry as possible.

AirBnB
Although I haven’t stopped using hotels I’ve found using AirBnB to be a very useful service. For trips to Perth, Chamonix and now Lanzarote and Madeira I’ve taken to hiring a home. For a runner there are a number of benefits – the main one being space and facilities. Obviously for an overnight then a travelodge or similar are often fine but the AirBnB option has made family race travel particularly accessible.

European running an option?
Pre-Brexit European running was/is very much an option. Cheap flight to somewhere nice, a bit of wild camping and for £50 and an inconvenient take-off you can have a weekend of running in the trails of somewhere fantastically exciting. Alternatively as I’ve indicated there are a world of great races out there – as an example the Istanbul Marathon is about £25 to enter! Seems like a bargain to me. This isn’t to say that you can’t run in the UK or wild camp up in the highlands of Scotland BUT our petrol prices are stupidly high as are our rail fares and most weekends (when many of us doing our LSR) have severe delays and cancellations making many locations inaccessible. Although I would draw everyone’s attention to the London to Cardiff option I came across last night while researching travel options for the SW100 – train (London Paddington – Cardiff) £75, 2hrs or bus (London Victoria – Cardiff) £6, 3.5hrs. So there are options here too. Something to consider for an adventure.

Shop around for kit
Kit is a big expense but there are ways of maximising our money to ensure we make the most of our spend. The first is to browse through sales – we often love our kit but as it’s original release date gets further away the cost becomes less because manufacturers want to sell us the next iteration. Therefore last seasons colours become cheaper. Bingo.

This leads into the point about buying the best, most suitable kit you can. I split my kit into two distinct piles, the first is race kit, the second is training kit and while there is crossover there is quite a distinct line between the two. For example my SLab Exo Skin shorts never get used for training because they wouldn’t offer anything more than my favourite pairs of Nike twin skin shorts do but on race day they feel like uniform and at 50 miles in I’m grateful for the mild compression. This also means though that the £100 Salomon shorts although much more brittle than the Nike shorts will probably last the same amount of time. It’s true that the Nike shorts (3 different pairs) get worn every single day and the Salomon have been used less than 50 times but it’s an efficient use of kit and resource.

Remember the best kit doesn’t have to be the most expensive it just has to be right for you.

To that point I’d also give a mention to companies like Decathlon who do inexpensive, well crafted outdoor and running gear. No it doesn’t have a swoosh on the side and all the kit had stupid names but it’s excellent kit and well thought out. I still own base layers I bought from Decathlon 12 years ago and they are still going strong (4 short sleeve, 1 long sleeve – £15 the lot). Bargain. The most important thing not to be sucked in by is the ‘Sports Direct Discount’ it’s not real and you’ll get significantly harder wearing, better cut,equally priced kit from more reputable retailers who bring them good sporting knowledge.

Avoid events?
This one would make me sad but you could if you so wished simply not do the events or only do social ultras/social runs or LDWA events – cheap and brilliant ways of getting together with like minded people at a fraction of the cost.

Conclusions
So my total cost for running in 2016 was £7800.00 (approx). It seems like a decent whack of cash when you commit it to blog but it’s a number I can live with and believe it to be fairly in line with expectation – although I suspect I’ve been kind to myself in where I’ve drawn the line on what is a running cost and running/adventuring is very much part of the family lifestyle – so it gets a bit murky.

As a final point and to encourage people and remind them RUNNING DOESN’T HAVE TO COST ANYTHING. Remember all you need is the will and determination to get out there.

I’m curious to know how much you lot out there spend on running and do you think you’ve got the balance right in your spending?

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